YouTube is a powerful platform for people to share their stories, talents, and passions and for businesses to share their content with the world. However, in order to be successful, you need to create content that engages your viewers and encourages them to keep coming back for more. In this blog post, we will discuss 10 types of content that will add viewership to your YouTube channel!
The Power of YouTube
YouTube has quickly become one of the most popular ways to consume content. In fact, it has long been the second-largest search engine in the world, behind only Google. And for good reason: YouTube offers a vast and ever-growing library of videos, covering everything from current events to how-to guides. But YouTube is not just a passive platform for watching videos, it is also an incredibly powerful tool for creators.
As a YouTube creator, you have the ability to reach a global audience with your videos. And with over a billion active users on the platform, that is no small feat. In addition to reach, YouTube also offers creators a way to monetize their content through advertising revenue sharing. This means that, with a little hard work and dedication, you can make a living off of your YouTube channel.
The Need for Engaging Content is Clear
Any marketer worth their salt knows that YouTube is a powerful platform with billions of users. But simply having a YouTube channel isn’t enough to guarantee success. In order to attract and retain viewers, you need to produce engaging content that speaks to your target audience. After all, there’s no shortage of videos out there, so why should someone watch yours? By producing content that is both informative and entertaining, you can give viewers a reason to choose your channel over the competition. So if you’re looking to take your YouTube marketing to the next level, make sure your content is engaging!
So, what type of content should you create if you want to add viewership to your YouTube channel? Let’s take a look at the 10 types of content that are ideal for growing your audience on YouTube.
10 Types of Content to Add Viewership to Your YouTube Channel
As we mentioned before, simply having a YouTube channel is not enough to guarantee success. In order to attract and retain viewers, you need to produce engaging content that speaks to your target audience. Here are 10 types of content that are ideal for growing your audience on YouTube:
1. Vlogs
Vlogging is a great way to add viewership to your YouTube channel. By vlogging, you are essentially adding another layer of content that viewers can consume. For example, if you have a baking channel, you can vlog about the behind-the-scenes process of baking a cake. Or, if you have a travel channel, you can vlog about your recent experiences in a new city. Not only does this give viewers more to watch, but it also gives them a chance to get to know you as a person. In a world where we are constantly bombarded with information, vlogging is a great way to cut through the noise and connect with your audience on a personal level.
Here’s a video from one of the world’s most popular vloggers, MrBeast:
2. Funny Animal Videos
Who doesn’t love a good laugh? Everyone enjoys a little comic relief from time to time, and there’s no better way to get a chuckle than by watching a funny animal video. Whether it’s a cat chasing its tail or a dog playing fetch, these videos never fail to bring a smile to our faces. And best of all, they’re also great for YouTube channels looking to increase their viewership. After all, who doesn’t want to watch a hilarious video when they’re feeling down? So if you’re looking for a way to add some viewers to your YouTube channel, consider adding some funny animal videos to your lineup.
With a whopping 291 million views, this is one of the most popular funny animal videos on YouTube:
3. Pranks
Pranks are a popular way to add excitement and viewership to a YouTube channel. By definition, a prank is a trick or joke played on someone for the purpose of causing embarrassment or amusement. Pranks can be harmless fun, but they can also be dangerous or even illegal. That’s why it’s important to choose your targets wisely. When done right, pranks can be a great way to inject some fun and excitement into your YouTube channel. Just be sure to use your best judgment and err on the side of caution.
RomanAtwood is a popular YouTube channel that is known for its pranks. Here’s one of their most popular videos:
4. Tutorials and How-To Guides
If you have a skillset or knowledge base that others might find useful, consider creating tutorial videos or how-to guides. People love to learn new things, and they are often searching for this type of content on YouTube. By offering helpful and informative videos, you can position yourself as an expert in your field and attract new viewers to your channel.
Here’s an example of a good tutorial video from Justin Brown – Primal Video:
5. Product Reviews
If you’re looking to add some product reviews to your YouTube channel, make sure they are honest and unbiased. People are often searching for product reviews before making a purchase, so this is a great way to attract new viewers. Just be sure to keep your reviews honest and objective, as people will quickly see through any attempt to sell them something.
You can check out an example of a great unboxing video from Unbox Therapy here:
6. Unboxing Videos
Unboxing videos have become increasingly popular in recent years, and for good reason. They are fun, informative, and often provide a first-hand look at products that people are interested in. If you’re thinking of creating an unboxing video, make sure to choose a product that is popular and in demand. This will help ensure that your video is seen by as many people as possible.
Another great video from Unbox Therapy, this time featuring the unboxing of the world’s “fastest” charging smartphone:
7. Video Game Walkthroughs
Let’s face it, we’ve all been there. You’re stuck on a level of your favorite video game, and you just can’t seem to get past it no matter what you do. You’ve tried every strategy you can think of, but the boss always seems to be one step ahead. That’s where walkthroughs come in. By watching someone else play through the game, you can pick up on strategies that you might have missed. Plus, it’s always satisfying to watch someone else finally defeat that pesky boss that’s been giving you trouble. So if you’re looking for a way to add some extra viewership to your YouTube channel, consider doing some video game walkthroughs.
The popular YouTube channel AngryJoeShow is known for their video game walkthroughs. Here’s one of their videos:
8. Sketch / Comedy Videos
In a nutshell, a sketch video is simply a video that contains a series of sketches, or short scenes, often with a comedic bent. While the sketch format has been around for centuries (think Shakespeare), the modern sketch video really came into its own with the emergence of YouTube. These videos can be a great way to add some levity and creativity to your channel, while still providing quality content that viewers will enjoy. Additionally, sketch videos can be a great way to collaborate with other YouTubers and help to grow your audience.
Here’s a comedy video from Lilly Singh, a popular YouTuber who often releases sketch comedy videos:
9. Shopping Sprees / Hauls
There’s nothing quite like a shopping spree/haul to get YouTube viewers revved up. Whether it’s a new car, a trip to the mall, or even just a box of makeup, haul videos are always popular. And while some YouTubers may be genuinely excited about their latest purchase, others are more than willing to cash in on the popularity of haul videos by faking excitement or exaggerating the value of their haul. But at the end of the day, viewers just want to see someone spending money and getting stuff, so it really doesn’t matter whether the YouTuber is being genuine or not. As long as there’s plenty of stuff to show off, viewers will keep coming back for more.
Here’s one of the most viewed shopping spree videos on YouTube, featuring the kids from the popular YouTube channel Family Fun Pack:
10. Celebrity Gossip Videos
There’s no denying that celebrity gossip is always a hot topic. Whether it’s the latest breakup or who’s dating who, people can’t seem to get enough. And what better way to get your fix than by watching videos about it? Celebrity gossip videos are a great way to add viewership to your youtube channel. Not only are they entertaining, but they’re also relatively easy to make. All you need is a video camera and a willingness to do some digging. Of course, it helps if you’re already a little bit famous yourself. But even if you’re not, there’s no reason you can’t cash in on the celebrity gossip craze.
From WatchMojo.com, here’s their top 20 biggest celebrity scandals of the century YouTube video:
Wrapping Up
YouTube viewership is incredibly important for businesses and individuals who use the platform to share their content. In order to increase viewership, it is important to create engaging content that will keep people coming back for more. The 10 types of content that we discussed are a great place to start, and you can experiment with different combinations and formats to find what works best for your YouTube channel. With a little effort and some creative thinking, you can quickly increase viewership on your YouTube channel!